US6970922B1 - Network for targeting individual operating a microcomputer regardless of his location - Google Patents
Network for targeting individual operating a microcomputer regardless of his location Download PDFInfo
- Publication number
- US6970922B1 US6970922B1 US09/384,154 US38415499A US6970922B1 US 6970922 B1 US6970922 B1 US 6970922B1 US 38415499 A US38415499 A US 38415499A US 6970922 B1 US6970922 B1 US 6970922B1
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- US
- United States
- Prior art keywords
- individual
- microcomputer
- services
- goods
- network
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Lifetime
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/18—Information format or content conversion, e.g. adaptation by the network of the transmitted or received information for the purpose of wireless delivery to users or terminals
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
- H04W4/029—Location-based management or tracking services
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/20—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/20—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel
- H04W4/23—Services signaling; Auxiliary data signalling, i.e. transmitting data via a non-traffic channel for mobile advertising
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/2866—Architectures; Arrangements
- H04L67/30—Profiles
- H04L67/306—User profiles
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04W—WIRELESS COMMUNICATION NETWORKS
- H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
- H04W4/02—Services making use of location information
Definitions
- This invention relates generally to a network in which a microcomputer is microwave linked to an Internet highway, and more particularly to a network of this type adapted to target the individual operating the microcomputer in order to offer to supply him with goods or services that are available at a place within range of the individual's present location.
- Internet is a world-wide information highway interlinking millions of computer terminals, each having many users. Associated with Internet are various commercially-operated on-line services, such as Prodigy, CompuServe and Online. One important use to which internet is put is the retrieval of information from electronic libraries and other data bases, thereby giving each terminal access to a vast treasury of information.
- lap-top computer originally referred to a microcomputer small enough to be used on a person's lap. But this term is currently applicable to any self-sufficient, portable computer that can be carried to any desired site and operated at that site.
- a lap-top or portable computer that is microwave-linked to an Internet highway is provided with a GPS receiver that determines the exact present location of the individual operating the microcomputer.
- the GPS receiver will so indicate.
- GPS refers to a global positioning system formed by a constellation of 24 satellites which orbit the Earth twice a day and continuously broadcast high-frequency radio signals. These signals contain position and time data enabling a GPS ground receiver to determine the location of the receiver anywhere on Earth.
- Each point on Earth can be identified by a specific address which represents the exact spot where a horizontal line (latitude) intersects a vertical line (longitude).
- the basis for GPS technology is precise timing and position information, each satellite broadcasting its time and particular position.
- Data bases are now available that have been developed and are maintained by market research agencies. These bases contain the profiles of a multitude of consumers for various types of goods and services. Each profile usually affords a dossier of the individual, giving his age, marital status, credit rating, preferences in food, music and art, taste in clothing and whatever other information is gained in the course of market research.
- the main object of this invention is to provide a network adapted to target an individual operating a lap-top computer that is microwave-linked to an Internet highway.
- the object of this invention is to provide a network of the above type that serves to offer the targeted individual goods or services that are appropriate to his needs and are available at a place within easy reach of his present location.
- an object of this invention is to provide a lap-top computer with a radio transceiver to microwave-link the computer to an Internet highway, and with a GPS receiver to indicate the present location of the individual operating the computer, whereby the location of the individual to be targeted and his identity can be transmitted to a web site on the highway.
- a network adapted to target an individual operating a microcomputer that is microwave-linked to an Internet highway to offer this individual goods or services appropriate to his needs available at a place within range of the individual's present location.
- the microcomputer is provided with a GPS receiver that indicates the present location of the individual, this location and the identity of the individual being transmitted from the microcomputer to a web site on the highway.
- a computer associated with a data bank storing the profiles of a multitude of consumers is programmed to find out whether the identified individual is included in the data bank, and to determine from his profile whether there are available at a place reachable from his present location appropriate goods or services. If a match is found, an offer to supply such goods or services is conveyed from the web site to the microcomputer.
- FIG. 1 illustrates in block diagram form a network in accordance with the invention.
- a lap-top computer or other self-sufficient, portable microcomputer 10 provided with a visual monitor 10 M having a screen.
- the computer may be operated by an individual 13 at whatever site to which he takes the computer, such as at an office, at a hotel or motel room or at a public park. But wherever the individual happens to be, the network is informed of his whereabouts.
- Lap-top computer 10 is microwave-linked to an Internet highway 11 by a radio-transceiver 12 so that the computer and the highway can communicate with each other.
- lap-top computer 10 which is provided with an E-mail address has access to the same services and sources of information provided by Internet to a standard computer terminal.
- John Smith his E-mail address might be WWW.JOHNSMITH.COM. But this E-mail address is a true address, for it shows not only the name of the address but also his location.
- a GPS receiver 14 that picks up radio signals providing positional and time information from satellites, the receiver acting to fix the exact location of the individual operating the computer. In practice, the present location of the individual may be shown on the screen of the computer monitor 10 M. Thus if computer 11 equipped with a GPS receiver 14 is carried on board a vehicle or a ship, it then becomes a navigational aid, for one is then given with the exact geographic location of the vehicle or ship.
- microwave transceiver 17 The exact present location of the individual and his identification are conveyed by microwave transceiver 17 to a web site 15 on the Internet highway. Installed at the web site in a programmed computer 16 associated with a data bank 17 .
- Data bank 17 has stored therein the names of millions of consumers and their respective profiles, including such personal data as bank and credit card information, spending habits, personal interests and whatever other information is collected on each individual by market research activity. The present nature of these data banks is such as to in many cases provide a dossier on each listed individual.
- Programmed computer 16 scans the data bank to find and select for analysis the name of the individual 13 operating the lap-top computer. From the profile of the selected individual the computer determines in connection with a data bank 18 of goods and services available at different locations, whether these goods or services are appropriate to this individual and whether they are at a place easily reachable from the present location of the individual. How computer 16 is to be programmed is controlled by a programming station 19 .
- programmed computer 16 will transmit from web site 15 to microcomputer 10 an invitation to this individual to have lunch at a nearby restaurant at a substantial discount which will be given by presenting the restaurant with a code number.
- the offer may take the form of an invitation to purchase designer clothing at a discount at a nearby boutique.
- Essential to the invention is a computer program capable of analyzing an individual's profile to determine which appropriate goods or services are compatible with his consumer habits and his financial ability to pay for these goods or services.
Abstract
Description
Claims (4)
Priority Applications (6)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US09/384,154 US6970922B1 (en) | 1999-08-27 | 1999-08-27 | Network for targeting individual operating a microcomputer regardless of his location |
US11/199,433 US7539742B2 (en) | 1999-08-27 | 2005-08-08 | Network for targeting individual operating a microcomputer regardless of his location |
US11/780,838 US20080016202A1 (en) | 1999-08-27 | 2007-07-20 | Network for targeting individual operating a microcomputer regardless of his location |
US12/470,700 US7870229B2 (en) | 1999-08-27 | 2009-05-22 | Network for targeting individual operating a microcomputer regardless of his location |
US12/941,425 US8099477B2 (en) | 1999-08-27 | 2010-11-08 | Network for targeting individual operating a microcomputer regardless of his location |
US13/343,989 US9137650B2 (en) | 1999-08-27 | 2012-01-05 | Network for targeting individual operating a microcomputer regardless of his location |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US09/384,154 US6970922B1 (en) | 1999-08-27 | 1999-08-27 | Network for targeting individual operating a microcomputer regardless of his location |
Related Child Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
US11/199,433 Continuation-In-Part US7539742B2 (en) | 1999-08-27 | 2005-08-08 | Network for targeting individual operating a microcomputer regardless of his location |
Publications (1)
Publication Number | Publication Date |
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US6970922B1 true US6970922B1 (en) | 2005-11-29 |
Family
ID=35405383
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
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US09/384,154 Expired - Lifetime US6970922B1 (en) | 1999-08-27 | 1999-08-27 | Network for targeting individual operating a microcomputer regardless of his location |
Country Status (1)
Country | Link |
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US (1) | US6970922B1 (en) |
Cited By (32)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US7949574B2 (en) * | 1999-11-15 | 2011-05-24 | Jpmorgan Chase Bank, Na | Personalized interactive network architecture |
US8009037B2 (en) | 2004-11-05 | 2011-08-30 | Wirelesswerx International, Inc. | Method and system to control movable entities |
US20120116791A1 (en) * | 2003-09-16 | 2012-05-10 | Rose Keith R | Automated Electronic Personal Reference & Proxy Network |
US8200186B2 (en) | 2007-08-30 | 2012-06-12 | Wirelesswerx International, Inc. | Emergency control in a multi-dimensional space |
US20120150621A1 (en) * | 1999-08-27 | 2012-06-14 | Innovation Fund Iii Llc | Network for Targeting Individual Operating a Microcomputer Regardless of His Location |
WO2011137123A3 (en) * | 2010-04-30 | 2012-07-05 | Google Inc. | Location-based advertisement conversions |
US8285245B2 (en) | 2007-08-30 | 2012-10-09 | Wirelesswerx International, Inc. | Messaging in a multi-dimensional space |
US8290515B2 (en) | 2004-11-05 | 2012-10-16 | Wirelesswerx International, Inc. | Method and system to monitor and control devices utilizing wireless media |
US8301495B2 (en) | 2009-05-05 | 2012-10-30 | Groupon, Inc. | System and methods for discount retailing |
US8315203B2 (en) | 2007-08-30 | 2012-11-20 | Wirelesswerx International, Inc. | Mapping in a multi-dimensional space |
US8355948B2 (en) | 2009-05-05 | 2013-01-15 | Groupon, Inc. | System and methods for discount retailing |
US8369866B2 (en) | 2004-11-05 | 2013-02-05 | Wirelesswerx International, Inc. | Method and system for providing area specific messaging |
US8385964B2 (en) | 2005-04-04 | 2013-02-26 | Xone, Inc. | Methods and apparatuses for geospatial-based sharing of information by multiple devices |
US8428867B2 (en) | 2007-08-30 | 2013-04-23 | Wirelesswerx International, Inc. | Configuring and using multi-dimensional zones |
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US8650072B2 (en) | 2009-05-05 | 2014-02-11 | Groupon, Inc. | System and methods for providing location based discount retailing |
US20140052533A1 (en) * | 2003-06-16 | 2014-02-20 | Ewinwin, Inc. | Discounts in a mobile device |
US8797906B2 (en) | 2008-02-08 | 2014-08-05 | Unomobi, Inc. | Method and system for wireless message-based advertising |
US9549388B2 (en) | 2001-10-04 | 2017-01-17 | Traxcell Technologies Llc | Mobile wireless device providing off-line and on-line geographic navigation information |
US9996859B1 (en) | 2012-03-30 | 2018-06-12 | Groupon, Inc. | Method, apparatus, and computer readable medium for providing a self-service interface |
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US10192243B1 (en) | 2013-06-10 | 2019-01-29 | Groupon, Inc. | Method and apparatus for determining promotion pricing parameters |
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US10304065B2 (en) | 2007-03-30 | 2019-05-28 | Google Llc | Determining advertising conversion |
US10304093B2 (en) | 2013-01-24 | 2019-05-28 | Groupon, Inc. | Method, apparatus, and computer readable medium for providing a self-service interface |
US10304091B1 (en) | 2012-04-30 | 2019-05-28 | Groupon, Inc. | Deal generation using point-of-sale systems and related methods |
US10664861B1 (en) | 2012-03-30 | 2020-05-26 | Groupon, Inc. | Generating promotion offers and providing analytics data |
US10664876B1 (en) | 2013-06-20 | 2020-05-26 | Groupon, Inc. | Method and apparatus for promotion template generation |
US10755288B2 (en) | 2007-03-30 | 2020-08-25 | Google Llc | Determining advertising conversion |
US11138614B2 (en) * | 2000-04-12 | 2021-10-05 | Steve Morsa | Non-abstract devices, systems, and processes for the display and furnishing of tangible benefits |
US11386461B2 (en) | 2012-04-30 | 2022-07-12 | Groupon, Inc. | Deal generation using point-of-sale systems and related methods |
US11961097B2 (en) | 2020-07-21 | 2024-04-16 | Google Llc | Determining advertising conversion |
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Cited By (92)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20120150621A1 (en) * | 1999-08-27 | 2012-06-14 | Innovation Fund Iii Llc | Network for Targeting Individual Operating a Microcomputer Regardless of His Location |
US9137650B2 (en) * | 1999-08-27 | 2015-09-15 | Innovation Fund Iii Llc | Network for targeting individual operating a microcomputer regardless of his location |
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